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The QuaGrowth Blog

3 min read

Cold Email: How to Optimize for Deliverability

By Jason on Aug 4, 2019 12:51:25 AM

Email is a great marketing tool that allows you to reach hundreds or thousands of people instantly. But no matter how many emails you send each week, you won’t get any results if those emails don’t even reach your recipients’ inboxes.

Topics: B2B Sales
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3 min read

5 Myths About Marketing Automation

By Jason on Aug 1, 2019 9:30:00 AM

In the past few years, automation, specifically marketing automation, has become increasingly popular among brands. Many people equate automation with efficiency, so it’s not surprising to see many business owners looking into purchasing marketing automation software or hiring a marketing automation specialist to make their marketing process more streamlined.

Topics: B2B Email
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2 min read

$5 Billion FTC Fine: What It Means for Marketers

By Jason on Jul 30, 2019 9:30:00 AM

On July 12, 2019, the Federal Trade Commission (FTC) fined Facebook with a record-setting $5 billion for violations to the 2012 agreement Facebook entered with the FTC.

Topics: News
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2 min read

3 Messenger Marketing Growth Hacks

By Jason on Jul 24, 2019 5:00:00 PM

Messenger marketing, or more popularly known as chatbots are all the rage in eCommerce marketing these days. With the growing number of business owners who are now using some form of messenger marketing or chatbot. The increase in chatbot usage is so staggering that Gartner predicts that the average person will have more conversations with a chatbot than with their spouses by 2020.

Topics: eCommerce
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2 min read

3 Tips to Maximize the Welcome Series

By Jason on Jul 22, 2019 12:53:09 AM

When you’re just starting out with email automation, one of the first things that you’re going to learn about is the welcome series email.

Topics: eCommerce
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